Make Money Easy TV Commercial

“Does your credit card debt keep you up at night?”

That was the pitch for my first TV commercial. A direct conversion ad for MoneyLion ‘Loan in a Tap’, designed to get people to apply for debt consolidation loans. Not exactly the sexiest brief. But the goal was simple: take something heavy and anxiety-inducing and flip it into something so absurd you can't look away.

I've always believed the best comedy lives in the space where something is just stupid enough to be genius. This spot is that.

Giant foam credit card costumes. A punk band. A harp. You'll see.